1. If the Lapdesk was adapted i think that the product would sell reasonably well beause the idea is a good one and students would benefit from this idea as it would be very helpful in lessons such as lectures.
2. I would invest £25,000 in the business because the idea is a good one and i think the product would make a reasonably large amount of sales, also with 50% this woud mean i would get a decent amount of the profit, and as i'd be confident in the lapdesk making alot of sales this would be an investment i'd definatly take.
3.If the £25,000 was used for marketing i'd use the money to set up a website which the lapdesk could be bought from. Also i'd use the money to create a television advertisement to raise awareness of the lapdesk, perhaps also take out newspaper adverts in some national papers such as The Times.
Diseconomies of scale
7 years ago
1. Get a copy of the accounts and analyse them
ReplyDelete2. Look at competitors and do a strenghts and weaknesses comparison
3. Design a marketing plan